Refine Your Marketing Strategy and Know Your Most Profitable Channels

This webinar will dive deep into lead attribution and how law firms can effectively track their lead sources to identify where their most valuable leads are coming from. 

As law firms grow, understanding the true value of different marketing channels becomes essential to scale sustainably. We will provide practical insights into:

  • How to set up lead tracking systems
  • Measure the effectiveness of various campaigns
  • Interpret data to make smarter marketing decisions

In this session, law firms will learn the importance of a robust attribution model and how to leverage analytics tools to gain a better understanding of their marketing ecosystem.

By the end, attendees will have a clear strategy for capitalizing on the channels that bring the highest-value clients.


Secure your seat now!

 

Law Firm Growth Starts Here

Inside this FREE guide, you’ll discover:


✅ Advanced SEO Tactics for 2025
Stay visible in a shifting search landscape with AI-optimized content, structured data strategies, and mobile-first best practices.

✅ Content That Converts
Learn how to build trust and authority with high-impact blog posts, multimedia content, and client-focused storytelling.

✅ Optimizing for AI & Emerging Search Behaviors
Adapt your content for conversational queries and LLM-powered search engines like ChatGPT and Bing AI.

download your free guide here
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upward

85

%

Increase in Organic Traffic
upward

79

%

Increase in Form Leads
upward

63

%

Increase in Phone Call Leads

CASE STUDY

How Silva Injury Law Increased New Cases by 60% with Help from Juris Digital

In December of 2020, attorney Michael Silva realized that his firm’s case growth was stagnant – stuck at around 220 cases per year. He decided he needed to change his digital marketing provider.

Concurrent with the production of the website, we began working to improve the Firm’s local search rankings in Google Maps. The Firm has 4 locations, so they have four separate Google My Business listings that require optimization and ongoing maintenance.

By implementing advanced GMB optimization techniques, we were able to increase the visibility of each of the Firm’s 4 listings, driving more relevant traffic and visibility in a short period of time, up-front. 

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Meet the Speakers
Casey Meraz (1)

Casey Meraz

Casey Meraz is an entrepreneur, SEO expert, investor, creator, husband, father, friend, and CEO of Juris Digital. Casey entered the legal marketing space way back in 2009 when he was working as director of marketing for The Reeves Law Group in Los Angeles. Before long, Casey’s entrepreneurial spirit took over, and The Reeves Law Group went from being his employer to his client, as he formed Ethical SEO Consulting.

Under Casey’s leadership, Ethical SEO grew from a one-client shop to a sustainable, profitable operation serving small businesses in various verticals, from home services to physicians, lawyers, e-commerce shops, and more.

Eventually, Ethical SEO Consulting morphed into Juris Digital. Casey’s innovative strategies, industry-defining thought leadership, and prolific publishing have been essential to the success of Juris Digital and its clients. Read more about Casey here.

Notable Works & Appearances:

Mitch Meyers

Mitch Meyers has been a B2B marketer in various industries, including industrial manufacturing and supply chain, before starting his role with Juris Digital.

His experience has primarily focused on digital marketing efforts such as email marketing, ABM, social media, paid social advertising, and paid media. He prioritizes data and ensures the marketing funnel works efficiently and automatically to support company growth.

Mitch has lived in Northeast Ohio his entire life, cheering on sports teams not named the Browns. You can find him enjoying the woods, sand, and water at local golf courses, keeping up with his German Shepherd, Callie, on walks, or relaxing on the couch with his wife and two cats

mitch