Download The 2025 Law Firm Growth Guide for Marketing Directors

Inside this FREE guide, you’ll discover:


Advanced SEO Tactics for 2025
Stay visible in a shifting search landscape with AI-optimized content, structured data strategies, and mobile-first best practices.

Content That Converts
Learn how to build trust and authority with high-impact blog posts, multimedia content, and client-focused storytelling.

Optimizing for AI & Emerging Search Behaviors
Adapt your content for conversational queries and LLM-powered search engines like ChatGPT and Bing AI.

Email Marketing Mastery
Craft nurturing campaigns that engage, convert, and deliver one of the highest returns on investment in digital marketing.

Key Metrics & Optimization Tips
Measure what matters. Use performance data to fine-tune your strategy, drive results, and prove your marketing value.

 

 

 

Blogging for Lawyers: Tips for Getting More Clients in 2025

Effective blogging is a multi-faceted endeavor that, when done correctly, can significantly boost your law firm’s online presence, reputation, and client base.

By understanding the importance of blogging, getting to know your target audience, performing keyword research, creating high-quality content, adhering to legal ethics, showcasing your expertise, featuring client testimonials, including strong CTAs, regularly updating your blog, and measuring its performance, you are setting your law firm on the path to blogging success.

grossman-article-redesign
upward

85

%

Increase in Organic Traffic
upward

79

%

Increase in Form Leads
upward

63

%

Increase in Phone Call Leads

CASE STUDY

How Silva Injury Law Increased New Cases by 60%

In December of 2020, attorney Michael Silva realized that his firm’s case growth was stagnant – stuck at around 220 cases per year. He decided he needed to change his digital marketing provider.

Concurrent with the production of the website, we began working to improve the Firm’s local search rankings in Google Maps. The Firm has 4 locations, so they have four separate Google My Business listings that require optimization and ongoing maintenance.

By implementing advanced GMB optimization techniques, we were able to increase the visibility of each of the Firm’s 4 listings, driving more relevant traffic and visibility in a short period of time, up-front.